Results of the study “Italians and the Green Economy”

A lot of time was spent discussing the “Italians and the Green Economy” research project, which confirmed that Italians are waking up to green considerations and adopting new sustainable lifestyles which they see as essential to safeguarding people’s health; a greater awareness was also encountered for environmental issues, which worry people just as much as unemployment and the economic recession.

The GreenBuilding Conference also turned its attention to how green building provides an immediate and measurable way of implementing policies to protect the environment, through the GreenBuilding rating: the evaluation system for measuring and improving the environmental performance of building materials based on environmental sustainability criteria that can be measured objectively.

The event provided an opportunity to discuss for the very first time important issues such as the quality of indoor air and illnesses resulting from the Sick Building Syndrome. The scientific research project that studied how harmful indoor pollutants can be and the health benefits of breathable building systems was presented.

In modern society, “meeting current needs without jeopardizing the health of future generations” is the social responsibility of all individuals, institutions and businesses, and represents an advantage for everyone: society, state and the planet. Hence the name of the conference: “Healthy building has its advantages”.